AI Insights · Timothy · April 2025
Top 5 Personalization Apps Performance in Kenya Q1 2025
Explore the performance of the top 5 personalization apps in Kenya for Q1 2025, with insights into downloads and active users.
In the first quarter of 2025, the performance of personalization apps in Kenya showed distinct trends across downloads and active users. Here’s a look at the top five apps based on data from Sensor Tower.
Color Phone Call Screen Theme from BG.Studio saw a varied pattern in downloads, starting at 38K and dropping to just over 3K by the end of March. Meanwhile, active users fluctuated, peaking at around 45K in late March.
Neon Love Theme experienced a steady download rate, beginning the quarter with 23K and concluding with 17K. Active users followed a similar trend, with numbers ranging from 24K at the start to 22K at the end.
Love Photo Keyboard Theme 2023 by Darvin Info showed a decrease in downloads from 23K to 8K over the quarter. However, active users remained stable, maintaining around 110K throughout.
Zipper Lock Screen Wallpapers displayed a fluctuating download pattern, with numbers dropping to 780 mid-quarter before rising to 11K. Active users climbed steadily, reaching over 52K by the end of March.
Lastly, Make Money: Play & Earn Cash maintained a consistent download rate, starting at 11K and ending at 9K. Active users stayed relatively constant, hovering around 17K.
For more detailed insights, visit Sensor Tower.
